Wednesday, November 28, 2012

Week 9 EOC: Three Great Mission Statements


All three of these mission statements, sampled from my fellow classmates in my opinion very well represent what a mission statement should be. That being why their company is there, what their purpose is, whom they intend to serve, and how they intend to do it. Each offers its own unique take on these aspects but answers my basic questions as a potential customer nonetheless. For instance, it is rather clear that I an adult consumer are their main target market and that each variety of snack food is intended to take my taste buds on a journey around the world with Phileas Fogg himself.

Phileas Fogg has returned to capture YOU, the customer’s taste-buds.  That is our business – one handful of mouthwatering tidbits at a time. Enjoy your moment of luxury as it expands throughout the land for a blast of native and/or foreign zests. http://salohnesphoto.blogspot.com/2012/11/business-mission-statement.html

Our mission statement “A statement of the organization’s purpose—what it wants to accomplish in the larger environment” (Armstong & Kotler, Pg.39). is to offer the best snacking experience with our Phineas Fogg Brand Chili Crisps to accompany your favorite spirit! Our Chili Crisps will excite you with their rich and exotic flavors from around the world. These flavors of Thailand use the spicy and savory chili’s to awaken your taste buds.  The crunchy and delicious Chili Crisps will take you to on your own personal trip with every bite and entice the inner adventurer in you! http://reginasollecchio.blogspot.com/2012/11/business-mission-statement.html

Phileas Fogg's Husky Smoked Salmon Chip isn't just another snack: it's mission is to make people smile around the world  by selling the best quality snacks with passion, excellence, and innovation. "When you are looking for a pick-me-up snack, you will find your Super-Hero within, packed with Power in every bite." We use the number one fresh Idaho potatoes, pink salmon  and Himalayan pink salt (Himalayan Salt:Gluten-Free, Non-GMO, Kosher, Certified Organic). This chip is shaped like a Salmon and packaged in a resealable bag.

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